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Customers Love The Trimpers Brand

Trimper Ride logo

Trimper's Rides has been a staple for Ocean City families for over 130 years. Even older entertain venues are looking to engage the families that love their brand. Read below on how they use FER to engage with those who love their brand. 

OceanCity.com Knows Their Brand Champions

Ocean City Events logo

Oceancity.com is the premier Destination Marketing Organization (DMO) for Ocean City, MD. They are able to use their FER app to engage their visitors in different ways, read below to learn more.

Brand Enthusiasts for Destinations

Trimper's wanted to really know more about their customers and have use their branding app to do more than just track loyalty points here are some examples:

  • Putting out polls to get feedback

  • Information and have customers rate the thrill of their rides

  • Getting stories about the first time they rode the ride(for social media)

  • Get feedback about certain locations

  • Provide different announcements to different customer demographics​

  • Provide a forum for a public high score in the famous video arcade

Engaging  With Brand Advocates

Creative ways to engage with their best customers

Oceancity.com wanted to prepare their visitors with an app that could show maps of where things are and different things to do while in town, but they use the app in many other ways: 

  • Have a 'best of' place for their visitors to see by category

  • Provide special deals with some of their partners

  • Offer Beach Bucks or coupons for partners

  • Provide announcements of what is happening in town

  • Showcase different events and activities that are happening​

  • Having scrolling fun facts to put a smile on their vistor's face

Spreading The Brand Love

Engaging with those loyal to the brand 

The Results Of Connecting With Brand Advocates

Trimper's has had some good success with engaging their customers 

  • The app became the sole source of information for those travelling to Trimper's. Visitors were often told to go to the app as it had the most up to date information

  • Content for their social media account, boosting their profile

  • Increased customer service ratings 

  • Increased ticket sales

How Engaging With Brand Advocates Has Helped

OC events has enjoy the  benefits with engaging their customers 

  • They have been able to reduce the number of requested brochures and send people to the app for information

  • Content for their social media account, boosting their profile

  • Able to boost attendance to unique events by reaching their audience in multiple ways. 

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