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How Much Does Making an App Cost? A Realistic Look for Businesses and Nonprofits
In today’s digital-first world, creating a mobile app can be a game-changer for businesses and nonprofits alike. Whether you're trying to...
Jim Butz
May 27, 20253 min read


How to Find Influencers for Your Brand: A Guide for Small Businesses and Nonprofits
Influencers play a powerful role in today’s marketing landscape, especially for small businesses and nonprofits looking to grow their...
Jim Butz
Apr 24, 20253 min read


Beyond Surveys: Getting Feedback in a Different Way
Challenges with Customer Surveys and How Engagement Can Help Every organization — whether a business, nonprofit, or government agency —...
Jim Butz
Mar 17, 20253 min read


From Film Festival Brochure To Feedback Loop In A Matter Of Weeks
The Art League of Ocean City has always been driven by a desire to innovate and engage with the community in meaningful ways. Their...
Jim Butz
Feb 24, 20252 min read


6 Ways an App is Better than a Brochure (Even a Digital Brochure)
In the digital age, Destination Marketing Organizations (DMOs) and event planners have more tools than ever to engage their audiences....
Jim Butz
Oct 1, 20245 min read


How New Tools Are Making Engagement Easier for DMOs
In today’s fast-paced digital world, engaging travelers and visitors in meaningful ways is essential for Destination Marketing...
Jim Butz
Sep 23, 20246 min read


How Interactive Smartphone Brochures Can Fuel User-Generated Content for DMOs
In today's digital age, where authenticity drives engagement, Destination Marketing Organizations (DMOs) must evolve to stay ahead....
Jim Butz
Sep 17, 20244 min read


Are Travel Brochures a Thing of the Past? How Smartphone Apps Can Save Money And Reduce Environmental Impact
Travel brochures have long been a staple in the tourism industry, particularly for Destination Marketing Organizations (DMOs) and tourism...
Jim Butz
Sep 14, 20246 min read


Why Destination Marketing Organizations and Tourism Boards Should Choose Smartphone Apps In Addition To Mobile-Friendly Websites
In today’s digital world, providing a seamless experience for travelers is crucial for Destination Marketing Organizations (DMOs) and...
Jim Butz
Sep 13, 20246 min read
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